At some point in time, we have all benefited from digital photography. Perhaps we took out our red eyes or enhanced our skin color. We may have even cropped a photograph of ourselves to remove the football game playing on television set in the background. These one-click alterations can change the moment or the appearance of the subjects in the photograph. As you can expect, similar alterations can occur in real estate photography also. Of course, a Realtor tries to maximize the appeal of the property and its contents using high mega pixel cameras, wide angle lenses, or positional lighting. However, I have also been disappointed on a number of occasions when I visit a property with a prospective buyer to find that the shady oak tree is mysteriously missing, or that the glossy, charcoal colored shutters are actually a faded, battleship blue. Some listing agents have decided to walk the fine line between enhancing a property’s appeal and being negligent. I have seen trees added, decks enlarged, and wallpaper “removed” through editing digital editing when the pictures are displayed on real estate websites. This intentional misrepresentation is a clear attempt to deceive buyers and agents, and it really does make a picture worth a thousand (unkind at best) words.
26 Jan
